Once Billboard Signs Are Printed, Most Still Need to Be

question 57

Multiple Choice

Once billboard signs are printed, most still need to be trimmed to a standard size. Western Graphtec is a company that makes machines used for trimming signs quickly and accurately. The company's management is made up almost completely of engineers. If a salesperson calling on the company described Western Graphtec as technology-oriented, he or she would be referring to the _____ that influence the organization buying process.

• A) purchasing policies and procedures
• B) purchasing roles
• C) organization-specific factors
• D) manufacturing processes