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Quaker Oats Has Introduced a Line of Breakfast Cereal Packaged

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Quaker Oats has introduced a line of breakfast cereal packaged in bags. These are typically found on the bottom shelf of the cereal display as they don't stack or display as well as boxes. The bags are more economical and produce less waste. Quaker Oats attempts to judge whether they are a part of the buyers' consideration set by watching people buy cereal. Identify the type of quantitative research Quaker Oats is using?


Definitions:

Growth Hormone

Anterior pituitary hormone that regulates growth and metabolism.

Acromegaly

A hormonal disorder that results from the excessive production of growth hormone, leading to enlargement of body parts.

Growth Hormone

A peptide hormone that stimulates growth, cell reproduction, and cell regeneration in humans and other animals.

Triiodothyronine

A thyroid hormone, also known as T3, that plays an important role in the body's control of metabolism.

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