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Totally intangible services are exchanged directly from producer to user, cannot be transported or stored, and are almost instantly perishable. These services are exemplified by all of the following, except
Beacon Technology
A proximity technology used in marketing and retail to transmit signals to nearby smart devices, enabling location-based interaction and services.
Coca-Cola
A multinational beverage corporation, best known for its flagship product, a carbonated soft drink that is a globally recognized brand.
Financial Performance
A measurement of a company's operations and financial health, reflected in its earnings, revenue, and other financial indicators.
Strategic Planning
Strategic planning is the process organizations use to define their strategy or direction and make decisions on allocating resources to pursue this strategy, including capital and people.
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