Gordon Jones Is Considering Purchasing a Computer from Best Buy

question 112

Multiple Choice

Gordon Jones is considering purchasing a computer from Best Buy. He has created a scale for rating eight different computers on three different characteristics. He plans to make a short list of only those computers that score at least a 7 on his scale on all three characteristics. Which of the following choice heuristics has he chosen?

• A) elimination-by-aspects heuristic
• B) lexicographic heuristic
• C) conjunctive heuristic
• D) anchoring and adjustment heuristic
• E) representativeness heuristic

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Definitions:

Cognitive-behavioral Approach

A psychological treatment method that addresses dysfunctional emotions, behaviors, and cognitions through a goal-oriented, systematic process.

Hallucinatory Voices

Auditory hallucinations where an individual hears voices without an external stimulus, often associated with psychiatric disorders.

Resist

To strive against an action, influence, or movement; to withstand the force or effect of something.

Unpleasant Sensations

Feelings or perceptions that are subjectively perceived as negative or uncomfortable.