A Scale That Connects Two Bipolar Words Is Called a ________

question 126

Multiple Choice

A scale that connects two bipolar words is called a ________.

• A) dichotomous question
• B) multiple-choice question
• C) Likert scale
• D) semantic differential
• E) word association

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Definitions:

Marketing Strategy

A comprehensive plan formulated by a business to achieve specific marketing objectives and to appeal to the target audience.

Supply Chains

Networks of individuals, organizations, resources, activities, and technology involved in the production and delivery of a product or service from supplier to customer.

Cross-Docking

A logistics practice where incoming shipments are unloaded directly onto outbound vehicles, minimizing storage time.

Just-In-Time

An inventory strategy companies use to increase efficiency and decrease waste by receiving goods only as they are needed in the production process, thereby reducing inventory costs.