Market Demassification Has Resulted in ________

question 114

Multiple Choice

Market demassification has resulted in ________.

• A) niche market creation
• B) product standardization
• C) mass production practices
• D) intrinsic marketing channels
• E) just-in-time production

---

Definitions:

Forward Contract

A financial derivative that represents a customized contract between two parties to buy or sell an asset at a specified price on a future date.

Carrying Value

The book value of assets and liabilities, reflecting their recorded cost minus any depreciation, amortization, or impairment charges.

Spot Rate

The price at which a financial instrument or commodity can be bought or sold for immediate delivery, emphasizing current market value.

Fair Value Hedge

A hedge that protects against changes in the fair value of assets, liabilities, or unrecognized firm commitments.