Which of the Following Advertising Practices Involves Advertisers Paying Filmmakers

question 139

Multiple Choice

Which of the following advertising practices involves advertisers paying filmmakers to have their products make cameo appearances in movies and television shows?

• A) brand extension
• B) flyposting
• C) co-branding
• D) product placement
• E) ambush marketing

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Definitions:

Behaviours

Actions or reactions of an individual or group in response to external or internal stimuli.

Personality Conflicts

Disagreements or clashes between individuals arising from differences in their personalities or values.

Task Ambiguity

Task ambiguity occurs when there is uncertainty about what is expected in a job role, how to perform the job, or the outcomes expected, often leading to confusion and inefficiency.

Team Skill

The collective abilities and competencies of a group that enables them to achieve their goals and work effectively together.