Josh Travels Often on Business Trips

question 158

Essay

Josh travels often on business trips. He usually uses the services of the Sunshine Cab Company to take him to the airport and pick him up from the airport. Though the fares are usually higher than those of other private taxi companies, he prefers to use Sunshine cabs because they're always on time and have well-maintained cabs. Which determinant of service quality does this demonstrate?

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Definitions:

Subgoals

Specific, achievable objectives that contribute to reaching a larger goal.

Immediacy

The quality of bringing forth a direct, instant sense of presence or importance to the current moment or situation.

Simpler and Easier

Refers to methods, processes, or actions that are more straightforward and require less effort to complete.

Ultimate Outcome Goals

The highest, most significant objectives one aims to achieve, often guiding decision-making and strategies in various endeavors.