When Consumers Share a Strong Need That Cannot Be Satisfied

question 140

True/False

When consumers share a strong need that cannot be satisfied by an existing product, they are exhibiting latent demand.

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Definitions:

MAO Inhibitors

MAO Inhibitors, or Monoamine Oxidase Inhibitors, are a class of antidepressant drugs that work by preventing the breakdown of monoamine neurotransmitters, increasing levels in the brain to improve mood disorders.

Serotonin

A neurotransmitter involved in regulating mood, sleep, appetite, and digestion, among other functions.

SSRIs

Selective Serotonin Reuptake Inhibitors, a class of medications commonly used to treat depression and anxiety by increasing the levels of serotonin in the brain.