If a Marketer Decides to Segment a Market Based on Neighborhoods

question 99

Multiple Choice

If a marketer decides to segment a market based on neighborhoods, the marketer will have chosen the ________ method of segmentation.

• A) demographic
• B) psychographic
• C) geographic
• D) cultural
• E) behavioral

Understand the diversity of experiences related to sexual harassment and the factors that influence their impact on individuals.

Identify the barriers to occupational advancement faced by women and ethnic minorities, including the concept of the glass ceiling.

Assess interventions and societal changes necessary to mitigate sexism and promote gender equality.

Understand the key factors affecting the slope of the aggregate-demand curve.

---

Definitions:

Cohort

A group of people born at about the same time and exposed to the same societal events; cohort effects are confounded with age in a cross-sectional study.

Developmental Research

The study of changes in behavior or abilities over time, often focusing on children as they grow and develop.

Society

A group of individuals involved in persistent social interaction, or a large social group sharing the same geographical or social territory, typically subject to the same political authority and dominant cultural expectations.

Sequential Design

A research design in which participants or subjects are exposed to conditions in a sequential order to observe changes or effects over time.