The Practice of Using Call Centers, Where Employees Receive Calls

question 134

Multiple Choice

The practice of using call centers, where employees receive calls from customers and provide service by taking orders and answering queries, is called ________.

• A) customer response marketing
• B) guerilla marketing
• C) reactive marketing
• D) internal marketing
• E) inbound telemarketing

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Definitions:

Sales Revenues

Revenue generated through the sale of products or services within a specific timeframe.

Value Basis

A method for assessing the value of assets, typically the original cost of the asset adjusted for factors such as depreciation.

Lumber Mill

A facility where logs are cut into timber, undergoing processes from debarking to sawing and sometimes further processing.

Board Feet

A volume measurement used in the lumber industry, equivalent to a piece of wood that is one foot long, one foot wide, and one inch thick.