The Main Objective of Marketing Public Relations Is to Secure

question 113

True/False

The main objective of marketing public relations is to secure editorial space in print and broadcast media to promote or "hype" a product, service, idea, place, person, or organization.

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Definitions:

Three-part Model

In psychology, often refers to the structure of the mind according to Freud's theory, consisting of the id, ego, and superego.

Encoding Information

The initial learning of information; the process of transforming sensory input into a form that can be stored and used later.

Sensory Storage

The initial, transient stage of memory storage that captures near-exact copies of sensory stimuli for very short periods.

Short-term Storage

A cognitive function where small amounts of information are temporarily held for a limited duration, often referred to as short-term memory.