[Solved] The Internet has given today's companies a new set of capabilities. Among those capabilities is the ability to operate a new information channel. Describe how information can be used by the marketer in this new channel. Premium: An amount paid that is higher than the nominal or expected value, often associated with insurance costs or bond rates. Covered Option: Occurs when a trader writes (sells) an option while having the underlying position to cover the position in the event that the option is exercised. Naked Option: A risky investment strategy involving the selling of options contracts without owning the underlying asset or having a covering position. Dividend Policy: A company's strategy or policy in deciding the size and pattern of dividend payments to its shareholders.