[Solved] With respect to market offerings, if a marketer emphasizes a naked solution, he or she is emphasizing the product and service elements that all segment members value. Internationalization Process: The practice of designing products, services, and internal operations to facilitate expansion into international markets. Bilateral Cooperation: A collaborative agreement or relationship between two countries aiming to achieve common goals or address mutual concerns. Culture: The set of shared attitudes, values, goals, and practices that characterizes an institution, organization, or group. Foreign Assignments: Refers to the practice of sending employees to a different country to work at a location of their employer outside their home country.