In the ________ Method for Assessing Customer Value,customers Are Asked

question 96

Multiple Choice

In the ________ method for assessing customer value,customers are asked to rank their preference for alternative market offerings or concepts.Statistical analysis is used to estimate the implicit value placed on each attribute.

• A)internal engineering assessment
• B)importance ratings
• C)field value-in-use assessment
• D)benchmarking
• E)conjoint analysis

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Definitions:

Continuum

Refers to a continuous sequence in which adjacent elements are not perceptibly different from each other, although the extremes are quite distinct.

Rehearse

The act of practicing or preparing for a performance or event by repeating actions or reviewing content.

Carry Out

To execute a plan or perform a task.

Stepparent Household

A family structure where at least one parent is a stepparent to one or more of the children living in the household.