In the Purchasing Decision Process, the ________ Are Those Who

question 59

Multiple Choice

In the purchasing decision process, the ________ are those who request that something be purchased. They may be users or others in the organization.

• A) users
• B) initiators
• C) influencers
• D) deciders
• E) approvers

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Definitions:

Human Behavior

The range of actions and mannerisms exhibited by humans in conjunction with their environment, influenced by culture, attitudes, emotions, and genetics.

Objective Knowledge

Refers to factual, unbiased information based on observable phenomena and derived through a methodical and verifiable approach.

Applied Research

Research aiming to solve practical problems rather than acquire knowledge for its own sake, focusing on developing new technologies, processes, or products.

External Perspective

External perspective is the viewpoint of someone not directly involved in an organization or situation, offering insights or judgments from outside.