In Which of the Following Cases Is Building a Database

question 30

Multiple Choice

In which of the following cases is building a database worthwhile for the company?

• A)where the product is a once-in-a-lifetime purchase
• B)where customers show little loyalty to a brand
• C)where the company wishes to reactivate customer purchases
• D)where the unit sale is very small
• E)where the cost of gathering the information is high

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Definitions:

Sales Discounts

A reduction from the listed price of goods or services that is offered by a seller to a buyer, typically to encourage prompt payment.

Gross Profit

Gross profit is a company's total revenue minus the cost of goods sold, representing the profit from its core business operations.

Cost of Goods Sold

The direct cost attributable to the production of the goods sold in a company, including materials and labor.

Advertising Expense

The costs incurred in promoting products or services through various media channels to increase sales or awareness.