A ________ Is a Set of Procedures and Sources Managers

question 22

Multiple Choice

A ________ is a set of procedures and sources managers use to obtain everyday information about developments in the marketing environment.

• A) data warehousing system
• B) viral marketing campaign
• C) product management system
• D) marketing intelligence system
• E) sales information system

---

Definitions:

Unfavorable Environmental Factor

An external condition that negatively impacts the growth, reproduction, or survival of organisms, such as pollution or extreme temperature.

Competitive Exclusion

A principle that two species competing for the same resources cannot coexist at constant population values if other ecological factors remain constant.

Secondary Succession

An ecological succession that takes place after some disturbance destroys the existing vegetation; soil is already present. See succession.

Resource Partitioning

The process by which species adapt to competition by utilizing different parts of the available resources, reducing direct competition.