To Increase the Effectiveness of E-Mails, Some Researchers Are Employing

question 123

True/False

To increase the effectiveness of e-mails, some researchers are employing "heat mapping," which tracks eye movements with cameras to measure what people read on the computer screen.

---

Definitions:

Measures

Quantitative or qualitative assessments used to evaluate, compare, and track performance or production.

Cigarette Company

A business entity that manufactures, markets, and sells cigarettes and possibly other tobacco products.

Prices

The amounts of money expected, required, or given in payment for something.

Industry

The production of goods or services within an economy that are related by their primary business activities, sector, or domain.