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The Customer-Value Hierarchy Consists of the Basic Product, Core Benefit

question 139

True/False

The customer-value hierarchy consists of the basic product, core benefit, expected product, augmented product, and the consumption system.


Definitions:

Restructured Social Field

This term could describe a social environment that has undergone significant changes due to external forces or internal developments, leading to a new social structure.

Scarce Natural Resources

Natural materials that are available in limited quantities and are critically important for human survival and economic activity.

Refugees

Individuals who are forced to flee their country due to persecution, conflict, violence, or other circumstances that seriously threaten their life or freedom.

Structural Power

The form of power that emerges from the structures, systems, and frameworks within societies, governing social interactions and the distribution of resources.

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