Consumers Often Have Many Needs That Are Not Readily Obvious

question 97

Essay

Consumers often have many needs that are not readily obvious. Just observing their behavior inside a retail store is not enough to get a true understanding of their "needs." List and briefly describe the five types of needs that most consumers have.

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Definitions:

Prosecuting Attorney

A legal representative responsible for presenting the case in a criminal trial against an individual accused of breaking the law.

Criminal Litigation

The process of bringing and conducting a lawsuit against someone charged with a criminal offense, encompassing the trial and any appeals.

Indictment

A formal charge or accusation of a serious crime, presented by a grand jury.

Probable Cause

A standard of reason which suggests that a crime has been, or is being, committed and justifies police making an arrest or conducting a search.