The Three Main Categories of Influences That Affect the Consumer

question 108

Multiple Choice

The three main categories of influences that affect the consumer decision-making process are ________.

• A) physical, emotional, and behavioral
• B) internal, situational, and social
• C) environmental, familial, and sociocultural
• D) sociocultural, behavioral, and external
• E) environmental, personal, and sociocultural

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Definitions:

Extrafamilial

Pertaining to influences, relationships, or activities that occur outside of the family environment.

Resilient

The ability of an individual to recover quickly from difficulties or adapt to challenging situations with flexibility.

Historical Factors

Elements or circumstances from the past that influence present conditions or situations.

Economic Factors

External elements that influence the performance of economies, including inflation rates, employment levels, and gross domestic product (GDP).