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An SBU Fits into the ________ Category of the BCG

question 22

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An SBU fits into the ________ category of the BCG model when sales have been steady and the firm has a large market share.


Definitions:

Referent Power

A form of influence based on the leader's personal traits, where followers are drawn by admiration, respect, or identification with the leader.

Informational Power

A form of influence based on controlling access to, or possession of, valuable knowledge or information.

Coercive Power

A form of influence where a person or group uses threats of punishment or actual punishment to induce behavior change in others.

Bases Of Power

Conceptual framework identifying different sources of power within organizational and interpersonal dynamics, such as coercive, reward, legitimate, expert, and referent power.

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