According to the Long Tail Approach to Selling, ________

question 124

Multiple Choice

According to the long tail approach to selling, ________.

• A) the Internet provides reduced opportunities for segmenting markets
• B) companies can make the most money by focusing on the "bottom-of-pyramid" market
• C) companies should focus on the 20 percent of customers who purchase the greatest volume of their product
• D) companies should focus on the 80 percent of customers who purchase the greatest volume of their product
• E) companies can make money by selling small amounts of items that only a few people want

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Definitions:

Empathy

The ability to understand and share the feelings of another person from their perspective.

Groupthink

A psychological phenomenon occurring within a group of people, in which the desire for harmony or conformity results in an irrational or dysfunctional decision-making outcome.

Illusion of Invulnerability

An overconfidence bias where a group underestimates risks, leading to over-optimistic decision-making.

Ethical Consequences

The outcomes or impacts on morality and ethical principles resulting from specific actions or decisions.