Which Data Collection Method for Marketing Research Is Flexible, Allows

question 101

Multiple Choice

Which data collection method for marketing research is flexible, allows for explanation of difficult questions, and lends itself to showing products and other visual materials?

• A) face-to-face interviewing
• B) online questionnaires
• C) telephone interviewing
• D) ethnographic research
• E) mail questionnaires

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Definitions:

Reasonable Duration

An amount of time that is fair and appropriate under the circumstances, without being excessively long or unduly short.

Food and Water

Essential nutrients required by humans and animals for survival, including solid sustenance and hydration.

Privilege to Detain

A legal right or authorization given to certain authorities to arrest or hold individuals under specific circumstances.

Harmful Contact

Physical interaction that results in injury or damage to another person, considered to be a form of assault.