Examlex
Which of the following scale measures is good for assessing store,company,or brand images because profiles may be generated to easily depict the image?
Systematic Desensitization
A therapeutic technique used to reduce anxiety by gradually exposing the person to the feared object or situation.
Phobias
Extreme or irrational fears of specific objects, situations, or activities that result in severe anxiety and avoidance behaviors.
Aversive Conditioning
A form of behavior modification that involves the use of negative stimuli to reduce or eliminate undesired behaviors.
Nail Biting
A habitual behavior involving biting one's nails, often triggered by anxiety or boredom.
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