Focus Group Reports Must Translate the Qualitative Statements of Participants

question 10

True/False

Focus group reports must translate the qualitative statements of participants into categories and then report the degree of consensus apparent in the focus groups.

---

Definitions:

Energy Efficiency

The goal of using less energy to provide the same service or achieve the same outcome.

Time-Value Of Money

The idea that a specific amount of money is more valuable to a person the sooner it is received because the money can be placed in a financial account or investment and earn compound interest over time; the opportunity cost of receiving a sum of money later rather than earlier.

Interest Rates

The cost of borrowing money, typically expressed as a percentage of the amount borrowed, paid to the lender over a specified period of time.

Present Value

The today's value of money to be received in the future or continuous cash inflows, adjusted for a certain interest rate.