One Problem That Can Occur from the Use of a Transactional

question 1

Multiple Choice

One problem that can occur from the use of a transactional website is __________,even though marketers claim the number of new customers they attract to stores offsets this problem.

• A)customer attrition
• B)stickiness
• C)cannibalization
• D)unauthorized buzz
• E)excessive product returns

---

Definitions:

Death Anxiety

The morbid, abnormal, or persistent fear of one's own death or the process of dying.

Death Inevitability

The unavoidable reality that all living beings eventually die, a fundamental aspect of the human condition.

Contact Comfort

The physical and psychological comfort gained from touch or physical contact, especially in infants.

Poor Testability

A characteristic of a hypothesis or theory that makes it difficult to empirically test or validate.