An Ad for Conesco Insurance Asks the Question, "How Long

question 66

Multiple Choice

An ad for Conesco Insurance asks the question, "How long will you wait to start planning for long-term care?" The ad shows an elderly women being assisted by a nurse as she tries to win money on a game show. The idea that she will not have the care she needs because she failed to plan her finances for the future when she was younger is an example of a

• A)rhetorical appeal.
• B)baby boomer appeal.
• C)humorous appeal.
• D)fear appeal.
• E)security appeal.

---

Definitions:

Emotional Intelligence

The skill to comprehend, regulate, and communicate one's emotional state, alongside the capability to manage social interactions with discretion and empathy.

Decision Making

The cognitive process of selecting a course of action from among multiple alternatives, often involving considerations of risk, benefit, and personal values.

Emotional Intelligence

The ability to understand, use, and manage your own emotions in positive ways to relieve stress, communicate effectively, empathize with others, overcome challenges, and defuse conflict.

Sleep-Waking Cycles

The biological rhythm of sleep and wakefulness, typically operating on a 24-hour cycle.