One of the Disadvantages Associated with Television as an Advertising

question 76

Multiple Choice

One of the disadvantages associated with television as an advertising medium is that it

• A)cannot target specific audiences.
• B)is very expensive to prepare and run ads.
• C)must use print for effect.
• D)has a limited amount of advertising time available.
• E)is not effective for conveying simple messages.

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Definitions:

Manipulates

To control or influence something or someone cleverly, often in an unfair or deceitful manner.

Animals in Research

The use of non-human animal subjects in scientific experiments aimed at understanding human biology, diseases, and behavior.

Professional Standards

Guidelines and criteria set by professional bodies that dictate the ethical and professional behavior and responsibilities of its members.

Discomfort

A mild state of physical or mental pain, unease, or distress.