Procter & Gamble Created an Advertisement for Its High Endurance

question 351

Multiple Choice

Procter & Gamble created an advertisement for its High Endurance men's antiperspirant.In terms of the communication process,the __________ of the information in the product's advertisement is Procter & Gamble,its manufacturer.

• A)receiver
• B)source
• C)message
• D)decoder
• E)communication channel

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Definitions:

Competitive Advantage

A unique attribute or capability that allows an organization to outperform its competitors, leading to greater sales or margins and/or market share.

Changing Times

Refers to periods of significant transformation in society, economy, technology, or culture that impact individuals and organizations.

Corporate Strategy

The overarching plan and direction of a corporation that defines organizational objectives and the approaches to achieve them.

Resources

Assets, materials, or other valuables that are utilized to achieve goals or complete tasks.