The Result of Organizations' Efforts to Create Profiles of Customers

question 306

Multiple Choice

The result of organizations' efforts to create profiles of customers so that direct marketing tools,such as e-mail and catalogs,can be directed at specific customers are referred to as

• A)databases.
• B)direct order fulfillments.
• C)lead generations.
• D)first-mover advantages.
• E)direct order consignments.

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Definitions:

Covalent Bond

A chemical bond formed by the sharing of one or more pairs of electrons between atoms to achieve stability.

Lone Pair Electrons

A pair of valence electrons that are not shared with another atom and hence do not participate in bonding but influence molecular shape and polarity.

Hydrogen Chloride

A diatomic molecule composed of hydrogen and chlorine; when dissolved in water, it forms hydrochloric acid.

Lewis Structure

A representation of molecules showing how the valence electrons are arranged among atoms in the molecule.