Very Infrequent Purchases with Some Comparison Shopping Are Characteristic of the Purchasing

question 93

Multiple Choice

Very infrequent purchases with some comparison shopping are characteristic of the purchasing behavior for a type of consumer product (such as burial insurance) that a prospective buyer may not initially want.This type of consumer service is referred to as a(n)

• A)shopping product/service.
• B)convenience product/service.
• C)specialty product/service.
• D)support product/service.
• E)unsought product/service.

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Definitions:

Environmental Trends

Patterns and changes in the external environment that can affect an organization's strategies and operations, including technological, societal, and economic shifts.

Quantum Change

Significant, radical transformation or shift in an individual's perspective, often unexpectedly or quickly.

Employee Involvement

The degree to which employees are encouraged to contribute ideas and participate in decisions that affect their work and the organization.

Ethical

Ethical pertains to the principles of right and wrong that guide individual conduct and the decision-making process within an entity.