To Help Consumers Assess and Compare Its Airline Service,Frontier Airlines

question 26

Multiple Choice

To help consumers assess and compare its airline service,Frontier Airlines uses personable animal characters in its advertising to announce and describe benefits,such as leather seats and "stretch" seating,to help deal with the

• A)incongruity of the service.
• B)inseparability of the service.
• C)intangibility of the service.
• D)inflexibility of the service.
• E)interdependence of the service.

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Definitions:

Animals Communicate

The various ways in which animals exchange information, signals, or messages among each other to influence behavior.

Phonemes

are the smallest units of sound in a language that can distinguish one word from another.

Prefixes

Word parts added to the beginning of a word to change its meaning or create a new word.

Universal Sound Units

The basic elements of phonology that are recognized across all human languages.