There Is No Single Generic Marketing Plan That Can Apply

question 14

Multiple Choice

There is no single generic marketing plan that can apply to all organizations or all institutions. Rather, the specific format for a marketing plan for an organization depends on the following: the target audience and purpose, the kind and complexity of the organization, and

• A)the financial investment needed.
• B)the time frame.
• C)available resources.
• D)the industry.
• E)the competition.

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Definitions:

Unemployment

The state of being without a paid job despite seeking employment.

Cyclical Unemployment

The type of unemployment that rises during economic recessions and falls when the economy improves, closely related to the business cycle.

Business Activity

The various actions carried out by companies as part of their operation, including production, sales, and services.

Demand for Labor

The total amount of labor that employers are willing and able to hire at a given wage rate in a certain period.