The US-Based Company Wal-Mart, the World's Largest Retailer, Has Successfully Launched

question 144

Short Answer

The U.S.-based company Wal-Mart, the world's largest retailer, has successfully launched its stores in Mexico, Canada, the U.K., and Germany, and other nations.This is an example of how Wal-Mart is pursuing ________ as a growth strategy.
market penetration
product development
demographic market development
geographical market development
diversification

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