Examlex
Omni-channel retailing creates a seamless cross-channel buying experience that includes in-store and online shopping but excludes mobile.
Decline Stage
The phase in a product's life cycle characterized by a decrease in sales and profitability, indicating the product is nearing the end of its market life.
Maturity Stage
A phase in the product life cycle where growth is diminished, and sales are steady or declining.
Test Marketing
The practice of testing new products in a controlled, limited market prior to a full-scale launch.
Competitors
Entities that are in the same industry or market and compete against each other for customers, market share, or resources.
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