The Growth of the Internet Caused Many Traditional Companies to ________

question 65

Multiple Choice

The growth of the Internet caused many traditional companies to ________ in response to customer demands and a changing marketplace.

• A) use traditional direct marketing forms
• B) adopt direct-mail marketing
• C) use omni-channel retailing
• D) develop retail transaction sites
• E) expand their outside sales forces

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Definitions:

Conversion

The unauthorized act of possessing or dealing with someone else's property as if it were one's own, which can lead to a tort claim for damages.

Theft

The illegal taking of another person’s property without their consent with the intent to permanently deprive them of it.

Gertz Negligence

Refers to a standard established in the U.S. Supreme Court case Gertz v. Robert Welch, Inc., requiring a showing of negligence to recover for defamation in certain circumstances.

Defamation Actions

Legal claims brought against individuals or entities for making false statements that harm someone's reputation.