Identify the Concept That Emerged in the Mid-1950s as a Customer-Centered

question 91

Multiple Choice

Identify the concept that emerged in the mid-1950s as a customer-centered, sense-and-respond philosophy.

• A) the product concept
• B) the production concept
• C) the selling concept
• D) the marketing concept
• E) the holistic marketing concept

---

Definitions:

Free Radical Chlorination

A chemical reaction involving the substitution of hydrogen atoms in alkanes with chlorine atoms through the action of free radicals, typically used in organic synthesis.

Bonds Formed

The creation of chemical bonds between two or more atoms leading to the formation of molecules or compounds.

Bond Dissociation Energies

The energy required to break a specific chemical bond in a molecule, indicating the bond's strength.

Carbon-bromine Bond

The covalent bond formed between a carbon atom and a bromine atom, often seen in organobromine compounds.