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________ Refers to Educating the Customer's Employees to Use the Vendor's

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________ refers to educating the customer's employees to use the vendor's equipment properly and efficiently.


Definitions:

Test Marketing

The process of testing new products or marketing strategies in a specific geographic area to evaluate potential success before a wider launch.

Marketers

Professionals or organizations involved in promoting and selling products or services to consumers.

Biotechnology Firms

Companies that utilize biological processes, organisms, or systems to manufacture products or provide services.

License

A formal permission granted by an authority to an individual or organization to engage in a particular activity or to use a specific property.

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