Individual Web Pages or Clusters of Pages That Function as Supplements

question 138

Multiple Choice

Individual Web pages or clusters of pages that function as supplements to a primary Web site are called ________.

• A) banners
• B) pop-ups
• C) interstitials
• D) microsite
• E) interstitial

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Definitions:

Operating Guidelines

Set rules or protocols designed to guide the operation of systems, processes, or activities.

Proposal

A formal suggestion or plan put forward for consideration or discussion by others.

Decision Making

The cognitive process of selecting a course of action from among multiple alternatives.

Advertising Client

A company or individual who hires advertising agencies to create and manage marketing and advertising campaigns.