To Succeed in the Future, Marketing Must Be More Holistic

question 33

True/False

To succeed in the future, marketing must be more holistic and less departmental.

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Definitions:

Illegitimate Opportunity

refers to opportunities for crime that are available to people because of their position or environment, often seen in social learning theory.

Social Controls

Mechanisms, strategies, and techniques societies or groups use to maintain order, enforce norms, and regulate behavior.

Deviant Behavior

Conduct that strays from widely accepted social norms, values, and expectations, often resulting in social judgement or sanctions.

Cultural Value

The shared beliefs, norms, and practices that are considered important and guiding within a particular culture or community.