Examlex
________ is the sales limit approached by company demand as company marketing effort increases relative to that of competitors.
Utilitarianism
An ethical theory that proposes that the best action is the one that maximizes utility, usually defined as that which produces the greatest well-being of the greatest number of people.
Virtue Ethics
The view that the central feature in the evaluation of people and their actions should be the character of the agent. Aristotle’s ethics are often described as a form of virtue ethics.
Care Ethics
A normative ethical theory that emphasizes interpersonal relationships and care or benevolence as a virtue in moral decision-making.
Morality
A system or code of conduct and principles that guides individual or societal judgments about what is right and wrong, good and bad.
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