Examlex
Which of the following is the lowest level on which marketers can position their brands in target customers' minds?
New Knowledge
Information, understanding or skills acquired through study, experience or discovery that surpasses previously established beliefs or facts.
Desires
Strong feelings of wanting or wishing for something to happen or be the case.
Goals
Desired results or objectives that an individual or organization aims to achieve within a certain timeframe.
Vested Interest
A personal stake or involvement in an undertaking or situation, especially one expecting to gain some personal benefits.
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