Examlex
Online social networks represent an important form of buzz for marketers.
Emotional Involvement
The degree of emotional connection and engagement a person feels towards an activity, object, or concept.
Direct Approach
A method of communication where the main point or request is presented at the beginning, followed by supporting details.
Opening Paragraph
The initial section of a piece of writing that introduces the topic, sets the tone, and provides a direction for the text.
Bad-News Message
Communication aimed at delivering unfavorable or disappointing information to the recipient in a tactful way.
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