Examlex
American Express will do almost anything to build long-term customer loyalty and to capture customer lifetime value. Which of the following competitive marketing strategies is being pursued by American Express?
Minor
A person under the age of majority, legally recognized as not having the full legal capacity and rights of an adult.
Disaffirm
The legal right of a party to renounce or reject a contract, especially used in cases where one party is a minor or was deceived.
Legally Obligated
It means being bound or required by law to do something.
Capacity
The legal competency to enter into agreements or contracts, often related to age, mental state, and understanding of obligations.
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