In Its Advertisements, Timex Promotes Its Affordable and Sturdy Watches

question 70

Multiple Choice

In its advertisements, Timex promotes its affordable and sturdy watches. Fossil emphasizes style and fashion in its advertisements, and Rolex stresses luxury and status. These are all examples of ________ appeals.

• A) rational
• B) reminder
• C) believable
• D) entertainment
• E) distinctive

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Definitions:

Age Cohort

A group of individuals who share similar ages and, as a result, typically experience similar historical or social life events at approximately the same stages in life.

Autonomy Vs. Belonging

A psychological and sociological concept that explores the tension between an individual's desire for independence and their need to be part of a community.

Rebellion Vs. Conformity

A conceptual dichotomy reflecting the contrast between acts of resistance against societal norms (rebellion) and adherence to those norms (conformity).

Idealism Vs. Pragmatism

A philosophical debate comparing the approach that prioritizes ideals and theoretical possibilities versus one that emphasizes practical, realistic solutions.