Examlex
Describe the three types of appeals marketers use.
Nondemand Manner
A communication approach that avoids pressuring or demanding responses from others.
Dilators
Instruments or devices used to widen or dilate an anatomical passage or opening in the body.
Covert Sensitization
A treatment for eliminating unwanted behavior by pairing the behavior with unpleasant mental images.
Aversive Stimulus
A stimulus that is unpleasant or noxious, which an organism seeks to avoid or escape.
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