Which of the Following Promotion Categories Is Most Likely to Use

question 56

Multiple Choice

Which of the following promotion categories is most likely to use the promotion tools of press releases, sponsorships, events, and Web pages?

• A) sales promotion
• B) direct marketing
• C) advertising
• D) public relations
• E) horizontal diversification

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Definitions:

Full-Time Workweek

The standard period of work, often defined as working 35-40 hours or more per week, in a professional setting.

Higher Levels

Referring to advanced stages or degrees of a particular quality, condition, or process.

Management

The process of planning, organizing, leading, and controlling resources effectively to achieve specific goals and objectives.

Blue-Collar Jobs

Occupations that involve manual labor or skilled trades.