Explain What Marketers Can Expect from Individuals in the Customer

question 137

Essay

Explain what marketers can expect from individuals in the customer relationship group classified as "butterflies."

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Definitions:

Harassment

Unwanted conduct affecting the dignity of men and women in the workplace or social environment, often involving creating an intimidating, hostile, degrading, or offensive atmosphere.

Fondle

To touch or stroke gently and affectionately.

Self-esteem

An individual's subjective evaluation of their own worth or abilities; their overall sense of personal value.

Unemployment

The situation of being without a job while actively looking for work, often measured as a percentage of the workforce.